Fash-pack Barbie!

Poor little Barbie. When I was a kid – she was the best gift any girl could dream of.

Today, however, with apps and iThis’ and iThat’s, rival brands trading on diversity and a backlash against what her supermodel proportioned body is doing for girls’ body image – she’s suffering. Step forward the Fash-pack.

sophia webster barbie mattel girls womens shoes selfridges

We’ve already covered Jeremy Scott’s Moschino Barbie, and now, the amazing shoe designer Sophia Webster has got in on the action with a Barbie doll and a Barbie capsule shoe collection for women and girls. And it’s pinkalicious and super girlie. Look.

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Style Spotter Barbie Bling Bling

She’s a bit like me you know. Barbie, I mean. Been around for a while yet still looks like a fresh faced 20 year old. And don’t get me started on that body. OK OK so that’s where the erm..similarities end…

Barbie Digital Dress Doll Mattel Kids Toys Dolls

She’s now being dragged into the 21st Century with the addition of ‘Smart Clothing’ with a dress that’s a fully customizable digital fashion statement combining fashion, sound-activation and up to the minute technology. I bring you the Barbie Digital Dress Doll.

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