Exclusive Video Interview With Kids Fashion Brand Wild & Gorgeous

Now as you all know, I do so love the sound of my own voice. And I am ever so nosy. So I am really loving the side of my work that gets me to video interview some very interesting people involved in the world of kids fashion. I wrote a few months back about the impending move of ilovegorgeous into boyswear and it’s re-brand to Wild & Gorgeous to accommodate it’s new format. And today, I have for you an exclusive video interview with the founders of this brilliant brand Sophie Worthington and Lucy Enfield with some even more exclusive scoops about what’s coming next.

But first, some very tasty clothes morsels for you…

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Wild & Gorgeous – boys and girls fashion

So of all the brands my girls have worn since they were born – and believe me, the combination of fashionista mother and kids fashion blogger has meant exposure to many, many brands – ilovegorgeous would have to be their total favourite. Launched in 2006 and by friends Sophie and Lucy – it has grown into a brand with a £2 million annual turnover, a strong celebrity following and international sales from top stores around the world from Selfridges in London to Barneys in New York.


I can’t explain why other than when their have worn their dresses, they feel really, well, gorgeous, and kind of proud of themselves. They waft around with their little heads raised high. It’s how you want your girls to feel. Confident. Good about themselves. Here they are twirling age 4.


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Be Bright About Pastel

We like our kids to look the part. And, to be cool. Pastels are big big big news this Spring/Summer.

SS15 Catwalk Kids Fashion Pastel Micro Scooter (2)

Now whilst we don’t want our kids walking around dressed in it top to toe like cotton candy – a nod or two to the trend, would snag them some cred. And as kids style pushers – we would like to give them a helping hand. Here are our Top 3 picks:

1. Blue dip dye T-shirt dress £16.95 Gap.

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Dress to Party

It’s Prince George’s second Christmas. After his official portrait on the weekend – I think we have a good idea of what his Party Season dressing will be like. _79710177_princegeorge2

Now whilst Prince George is most certainly a cute chap, the Duchess will be ever so gutted this post came out AFTER the pictures, as her little Prince could have rocked a whole different look had she have seen it before. So, without further comment (for fear of committing treason) and without further ado, I bring you my TOP party looks for this Festive season. Let’s go.

Top Kids Xmas Christmas Party Looks Dresses Blazers ilovegorgeous alexandalexa melijoe JCrew Mothercare NoAddedSugar (1)

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Pineapple Five Ways

I like my 5 a day. Wait – is it 7? I can’t keep up! But thanks to me – you can get your 5 a day right here right now. I’m slightly cheating as they are all one fruit. And they are not to eat. But boy is a fruity look! I give you pineapple five ways…

1. Use this amazing pineapple brooch to add that bit of fruitiness to any old tee or denim jacket! By new obsessional brand of mine Macon & Lesquoy €40.

Pineapple Motif Kids Fashion SS14 Sainsburys Childsplay M&S ilovegorgeous (1)

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